Yahoo, MSN And AOL Kick Google's Butt?
^It's headlines like this that are the reason the WSJ will never ask me to write for them. ;-)New research from BIGresearch (not to be confused with TINYresearch...these are the big-boys) suggests Yahoo is tops among search engines, when it comes to influencing purchase decisions.
"If we tally the ranking of search engines' influence on category purchase decisions...Yahoo! (is) number 1 with a score of 13, with 1st or 2nd place finishes in every category, MSN number 2 at 21, AOL number 3 at 23, Google number 4 at 26 and Ask Jeeves number 5 at 32..."
That's all I have. I have no idea how large the sample was or how they actually calculated the most influential.
Hat-tip Frank!
By: Andy Beal on WebProNews ^ TOP
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